by Scott Katz | Apr 20, 2021 | Cannabis Packaging Design, Custom Cannabis Labels, Custom Mylar Bags, Custom Vape Cartridges
Welcome to the Custom 420 Supply custom cannabis packaging blog! We’ve set out to help change the stigma of this amazing crop and how its packaged! The days of using zip-lock bags are no longer acceptable. If you want your brand to stand out from the rest it takes more than growing or producing the best products. Now people want to see how it looks on a retail shelf or behind a glass case.
When it comes to custom cannabis packaging, it can be overwhelming to determine where to start and what’s the right fit for your brand. However, that’s why we started this business and this blog. We want to help those getting started or fine-tuning a coordinated line for an established brand. Navigating your way through this world can be confusing and costly and we’re here to help! We pride ourselves on customer service and building long-term partnerships for years to come. Our main goal is to help you Brand Your Grow and Grow Your Brand!
In this blog, you can find tips and tricks, easy workarounds, the latest packaging trends, compliance updates, child-resistant packaging info, what to use for the following:
- Applications
- Graphic design
- Label Materials
- Printing
- Product types
- Production
We set out to keep all of our brand imagining down to earth and realistic. Helping our clients understand the process and allowing them to be hands-on to bring visions to life. We’ve seen many of the suits at various trade shows offering cosmetic and food packaging as “cannabis packaging.” While packaging can be repurposed, don’t be fooled by said “Cannabis packaging specialists” who have not smoked a joint since the 70s. They’re out of tune with your customer base.
Stay tuned for informative and fun videos, articles, demos, and much more from a team that truly lives on both sides of the industry. Also, all videos will be certified 100% ego-free! Sure, we see organic and natural products all over… but ego-free? That can be hard to come by these days in the cannabis industry. So hopefully we can help you find success without rubbing it in others’ faces. But if that is how you get down, ultimately you can still steal ideas from our blog and rub them in people’s faces! (But not recommended by us!)
by Scott Katz | Jan 31, 2021 | Cannabis Packaging Design, Custom Cannabis Labels, Custom Mylar Bags, Custom Vape Cartridges
You’d be surprised how more often than not, some of the best producers in this industry fall short on branding. Sure, there are the recognizable top brand identities and the fanboys will be all over. But how about when you get something good but cannot determine the producer? You would go back again and again to purchase this product… but just one problem? Who the hell made it??
The time and effort it takes to produce a great product is undoubtedly a full job on its own and immensely painstaking without a large workforce. So, often that effort falls short if you cannot establish a powerful brand to solidify your place in the market. A brand to show why your product is different from what others do the same. This is where word of mouth only gets you so far in 2024. Customers now want to know the story behind your product, and the nuances of the production and ingredients that put it on the shelf in the first place. If you are one of those who can relate to this, then you have come to the right place!
A key to successful entrepreneurship is recognizing your strengths and when you need help. As much as we wish we could master every aspect of this industry, let’s be honest because that is not the reality. The bottom line is to focus on what you’re good at and be the best at it. Then use those in your circle or connections to help maintain the other areas. For those who are not good at branding, the best advice we can give you is to PREPARE! You have no idea someone has called with tons of product ready to go, but in need of thousands of containers and labels or wants you to print a design for them they drew with crayon.
Take a step back and think, “What will my production numbers be?” What are the highlights of this product and what makes it different? Can people easily find me again to purchase if they like my products? and most importantly: if it does well am I prepared to package more in a timely fashion? The moral of the story? Don’t wait until the last minute to choose your branding and packaging. Helping to determine these things ahead of time will make your road to success way less rocky!
